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Back INSIDER TALK: ETRO MAN SPRING SUMMER 13 COLLECTION

AlfabETRO


The Magazine

INTERVIEW WITH KEAN ETRO

INSIDER TALK: ETRO MAN SPRING SUMMER 13 COLLECTION

TELL US MORE ABOUT THE CONCEPT BEHIND THIS SHOW. WHY A CIRCULAR CATWALK?

The models walked in a circular motion, whilst graphic images paraded with them in the background. We wanted to emphasize the symbolic concept of circularity and roundness.

We wanted to emphasize the symbolic concept of circularity and roundness.

WHAT DO THE ‘GIANTS’ REPRESENT FOR YOU?

Three-dimensional models are characterized by the specific colors extracted and decoded from each piece.

WHY DID YOU CHOOSE A DIGITAL SLANT FOR SUCH A SPIRITUAL THEME?

To better interpret the colors. Etro has a particularly quirky personality. Inside the circle graphic suggestions develop and evolve: together, we created these interpretations of colour through a process of creative mathematics.