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Cookie Policy


Extended Cookie Policy

With this policy, under Article 13 of Regulation (EU) 2016/679, laying down the provisions on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, (the General Data Protection Regulation or the "GDPR") and Article 122 of Legislative Decree No. 196/2003 ("Italian Personal Data Protection Code"), as well as in accordance with the provisions of the General Provision of the Italian Data Protection Authority ("Italian Data Protection Authority") of 8 May 2014 as amended and/or supplemented, the operator of the website (hereinafter also referred to as the "Site") Storeis S.r.l.s Galleria Milano, 1, 35139, Padova  appointed as data processor - and/or the data controller, namely Etro S.p.A., with registered office in Milan, at Via Spartaco No. 3, telephone: 02.550201; fax: 02.550208000; e-mail: (hereinafter also referred to only as "Etro"), provide users of the Site and any related sub-domains with certain information on the cookies used.

What are cookies?

Cookies are small text strings that the Site visited by the user sends to his or her terminal (usually to the browser), where they are automatically stored and then automatically retransmitted to the same site on the next visit by the same user.

Cookies, usually present in the browsers of users in very large numbers and sometimes with characteristics of wide temporal persistence, are used for different purposes: to perform computer authentication, for session tracking, and to store information on specific configurations regarding users accessing the server.

The Site uses cookies to make its services simple and efficient for users who visit the pages it contains.

There are various types of cookies and they differ according to the purposes pursued. For example, some are used to make more effective use of the Site, others to enable certain features.

Types of cookies used and purposes

The Site and any sub-domains use cookies for the following purposes:

  • navigate and use the Site (e.g. make a purchase or authenticate to access restricted areas);
  • avoid entering the same information (such as user name and password) several times during the visit;
  • memorize the preferences you entered;
  • analyse the use of the services and content provided to optimize the browsing experience and the services offered.

Note that, for certain purposes, consent to the use of cookies is optional, but that, in the absence of such consent, some parts of the Site and any sub-domains may not function properly.

Therefore, a technical cookie is installed for no longer than 12 months to track the user's consent and to avoid requesting it again through the banner.

Below are the various types of cookies used by the Site according to the purposes of use:

Technical Cookies

They are used from the first part to ensure efficient browsing, session stability, shopping cart stability, login throughout the session and the selected browsing country. They also serve to store the choices made by the user regarding the display of certain elements of the page, such as information and communication banners.

Analytical Cookies

They are used by third parties, also in disaggregated form, to manage statistics. These cookies collect information about your use of our site to help us improve your browsing and shopping experience. All information collected is anonymous. For example, these cookies collect the following information:

- number of visitors, page views and navigation within the site; - effectiveness of acquisition campaigns based on the source of web traffic;

- details of products displayed and possibly purchased.


Privacy Policy


  Retention times

Google Analytics

Google Analytics Privacy Policy

 Google Analytics Opt-Out

Google retention times


Hotjar Privacy Policy

 Hotjar Opt-Out

Hotjar retention times


Mouseflow Privacy Policy

 Mouseflow Opt-Out

Mouseflow retention times

New Relic

New Relic Privacy Policy

 New Relic Opt-Out

New Relic retention times

Profiling cookies are used, including by third parties, to provide advertising based on the interests manifested through internet browsing and to individuals who have previously visited this site and have given their consent.

These cookies collect demographic information and/or information about the pages visited, products viewed, purchases made as a result of advertising campaigns; they are used, for example:

- to determine how many users have purchased products after clicking on advertisements; - to display, even on other sites, advertisements in line with the demographic profile of users, or based on the specific interests of users, such as, for example, advertisements relating to products displayed on the Site; - to enrich reporting on the progress of advertising campaigns; - to avoid re-proposing to users advertisements that have already been viewed and are not in line with web browsing.

The individual third party cookies are detailed below, along with the links through which the user can receive more information and request to opt out of cookies.


Privacy Policy


 Retention times

Google Ads

Google Ads

 Google Ads Opt-Out

Google Ads retention times


SaleCycle Privacy Policy


Salt Cycle retention times


Privacy Policy

 Opt-Out Criterion

Criteo retention times

Facebook Custom Audience

Facebook Custom Audience Privacy Policy

 Facebook Custom Audience Opt-Out

Facebook Custom Audience retention times



Consent to the processing and management of cookies

By clicking on "I agree" on the banner on the first access to the Site, the user accepts this Policy by consenting to the processing of their personal data in accordance with the terms described.

The user, however, has the possibility, at any time, to deny and/or withdraw his or her consent to the use of any cookie by expressing his or her options in this regard also through the settings of the banner and browser.

The user therefore has the possibility, at any time, to set the browser and/or the banner in order to withdraw his/her consent, accept all cookies, only some of them, or refuse them, disabling their use by the Site. In addition, users can set their browser preferences so that they are notified whenever a cookie is stored in the memory of their computer.

At the end of each browsing session, the collected cookies can then be deleted from the hard drive.

To delete cookies installed in the cookie folder of the browser, each browser has different procedures for managing the settings.

How to disable cookies by configuring the browser

Each browser has different procedures for managing settings. The user can obtain specific instructions through the instructions in the links below:





The deactivation of third party cookies is also possible through the methods made available directly by the third party company for this processing, as indicated in the links in the tables above.

This page is visible, through links at the bottom of all pages of the Site under Article 122 of Legislative Decree No. 196/2003, as also modified and supplemented by Legislative Decree No.  101/2018 and in accordance with the measure "Identification of simplified methods for the policy and acquisition of consent for the use of cookies" of 8 May 2014 published in the Official Journal of the Italian Republic No. 126 of 3 June 2014.

For any further information and / or request for clarification regarding the processing of user data within the Site, you will want to consult the Privacy Policy of which this extended information on cookies is an integral part.